If you were following Facebook CEO Mark Zuckerberg’s recent day on Capitol Hill answering questions in the wake of the Cambridge Analytica data collection scandal, you may wonder what happens to our users biodata when they complete one of our tests.
If you’re unfamiliar with the details of the scandal and Facebook’s involvement in it, basically Facebook users’ personal data was collected via an app conducting a ‘personality quiz’ and that information was then allegedly sold to a marketing company who used the data to profile voters in the US.
Review the below infographic for a quick catch up on how Facebook users’ data was misused.
What does People Central do with candidate data?
At People Central, we take data collection, storage and privacy very seriously, therefore data is stored on a secure server and reports/candidate details are only shared with our clients.
We ensure candidates receive both a copy of their reports and the opportunity for a one-to-one feedback session with us regardless of whether they were successful in their application.
No candidate or client data is shared with any party without their permission and when we compile & contribute to test norm groups, all information that could identify an individual is removed from the data-set before compiling that norm group.
We also only work with reputable publishers and suppliers of testing and assessment products who take data collection, confidentiality, storage & dissemination as seriously as we do.
If you have any questions about how we collect and store data, please do get in touch, we are happy to talk you through our methodology. 0508 736 753